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AIG sees sales uptick as it brings back brand Reuters
table border=0 cellpadding=2 cellspacing=7 style=vertical-align:top;trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serif/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbr /div style=padding-top:0.8em;img alt= height=1 width=1 //divdiv class=lha href=http://news.google.com/news/url?sa=tamp;fd=Ramp;usg=AFQjCNEreXMqUT44nAjPwrseFFTQ9sG1MQamp;url=http://www.reuters.com/article/2012/01/18/us-aig-idUSTRE80H21820120118bAIG sees sales uptick as it brings back brand/b/abr /font size=-1bfont color=#6f6f6fReuters/font/b/fontbr /font size=-1N) saw a double-digit spike in business when its life binsurance/b unit Matrix Direct started advertising under the bAIG Direct/b name instead, the company said, in the first test of whether its brand survived the financial crisis intact./fontbr /font size=-1 class=p/fontbr /font class=p size=-1a class=p href=http://news.google.com/news/more?ncl=dYk1Uff4Y-vIyWMamp;ned=usnobrb/b/nobr/a/font/div/font/td/tr/table

AIG merges units to form group benefits business Reuters
table border=0 cellpadding=2 cellspacing=7 style=vertical-align:top;trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serifa href=http://news.google.com/news/url?sa=tamp;fd=Ramp;usg=AFQjCNGwvjLBpFxoHZ9LwddtgE8Qbw0dGQamp;url=http://www.insurancejournal.com/news/east/2012/01/24/232431.htmimg src=//nt0.ggpht.com/news/tbn/eIsy2rJaiY9xBM/6.jpg alt= border=1 width=80 height=80 /br /font size=-2Insurance Journal/font/a/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbr /div style=padding-top:0.8em;img alt= height=1 width=1 //divdiv class=lha href=http://news.google.com/news/url?sa=tamp;fd=Ramp;usg=AFQjCNGUJy_deWDG7VT6P1_5ZOdMFuE5RQamp;url=http://www.reuters.com/article/2012/01/24/us-aig-benefits-idUSTRE80N23U20120124bAIG merges units to form group benefits business/b/abr /font size=-1bfont color=#6f6f6fReuters/font/b/fontbr /font size=-1Last week the company said its life binsurance/b unit, Matrix Direct, saw a double-digit spike in business when it ran a limited trial advertising itself as bAIG Direct/b instead. The company is also looking for efficiencies -- like combining elements from b/b/fontbr /font size=-1a href=http://news.google.com/news/url?sa=tamp;fd=Ramp;usg=AFQjCNGk_xYgsAMGYzB3frXWLKT0NjFcMwamp;url=http://insurancenewsnet.com/articleNews.aspx?id%3D327185Newly Merged Employee Benefits Entity Reclaims AIG Brand Name/afont size=-1 color=#6f6f6fnobrInsurance News Net (press release)/nobr/font/fontbr /font size=-1 class=p/fontbr /font class=p size=-1a class=p href=http://news.google.com/news/more?ncl=dzDFJBlh1CHLVsMEwDX_GnIyWdk0Mamp;ned=usnobrball 21 news articlesnbsp;raquo;/b/nobr/a/font/div/font/td/tr/table

Bruised AIG Bounces Back From Bailout Insurance News Net (press release)
table border=0 cellpadding=2 cellspacing=7 style=vertical-align:top;trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serif/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbr /div style=padding-top:0.8em;img alt= height=1 width=1 //divdiv class=lha href=http://news.google.com/news/url?sa=tamp;fd=Ramp;usg=AFQjCNEN0w_yLQ2nqVXaRPbDYrlEKrUyagamp;url=http://insurancenewsnet.com/articleNews.aspx?id%3D327874bBruised AIG Bounces Back From Bailout/b/abr /font size=-1bfont color=#6f6f6fInsurance News Net (press release)/font/b/fontbr /font size=-1At the suggestion of AIG Chief Executive Officer Robert Benmosche last fall, Matrix Direct, the direct-to-consumer marketing arm of AIG#39;s American General Life bInsurance/b , began marketing the products under the brand quot;bAIG Direct/bquot; (Best#39;s News Service, b/b/fontbr /font size=-1 class=p/fontbr /font class=p size=-1a class=p href=http://news.google.com/news/more?ncl=d2hYQ65wUUrAE2Mamp;ned=usnobrb/b/nobr/a/font/div/font/td/tr/table

Fairholme Fund Rebounds Strongly In 2012 Forbes
table border=0 cellpadding=2 cellspacing=7 style=vertical-align:top;trtd width=80 align=center valign=topfont style=font-size:85%;font-family:arial,sans-serif/font/tdtd valign=top class=jfont style=font-size:85%;font-family:arial,sans-serifbr /div style=padding-top:0.8em;img alt= height=1 width=1 //divdiv class=lha href=http://news.google.com/news/url?sa=tamp;fd=Ramp;usg=AFQjCNH-nlF8ig-IO-dA1VLZU1dQWIWVdAamp;url=http://www.forbes.com/sites/gurufocus/2012/01/25/fairholme-fund-rebounds-strongly-in-2012/bFairholme Fund Rebounds Strongly In 2012/b/abr /font size=-1bfont color=#6f6f6fForbes/font/b/fontbr /font size=-1The company announced that Matrix Direct, its life binsurance/b unit, had a 24% spike in business when advertised as bAIG direct/b instead. On Thuesday, the company said it would combine the employee benefits of its property binsurance/b unit Chartis and life b/b/fontbr /font size=-1 class=p/fontbr /font class=p size=-1a class=p href=http://news.google.com/news/more?ncl=ddCCAhSS262s7-Mamp;ned=usnobrb/b/nobr/a/font/div/font/td/tr/table